Terms of Service

Last updated: January 15, 2025

Agreement to Terms

By accessing our website or engaging our digital marketing services, you agree to be bound by these Terms of Service and our Privacy Policy. These terms constitute a legally binding agreement between you and our company regarding your use of our services.

If you do not agree with any part of these terms, you must not use our website or services. We recommend that you read these terms carefully and contact us if you have any questions about their application to your specific situation.

These terms apply to all visitors, users, and clients who access or use our services, including any related tools, applications, or platforms we may provide.

Service Description

We provide comprehensive digital marketing services including search engine optimization, pay-per-click advertising management, marketing automation, and related consultancy services. Our services are designed to help businesses improve their online presence and achieve measurable marketing results.

Service delivery may involve various digital platforms, third-party tools, and proprietary methodologies. We continuously evolve our service offerings to incorporate new technologies and best practices in digital marketing.

Specific service details, deliverables, and timelines are outlined in individual service agreements or statements of work that supplement these general terms of service.

User Responsibilities

As a user of our services, you are responsible for providing accurate and complete information necessary for service delivery. This includes business information, access credentials, marketing materials, and other relevant data required for campaign execution.

Content and Materials

You are responsible for ensuring that all content, materials, and information you provide for marketing campaigns comply with applicable laws and regulations. You must have the right to use any intellectual property, images, or content you submit for marketing purposes.

Account Security

You must maintain the security of any account credentials provided to us and notify us immediately of any unauthorized access or security breaches. You are responsible for all activities that occur under your accounts.

Compliance

You must comply with all applicable laws, regulations, and platform policies related to digital marketing activities. This includes but is not limited to advertising standards, data protection laws, and consumer protection regulations.

Service Availability and Performance

While we strive to provide consistent, high-quality services, we cannot guarantee uninterrupted availability of our services or specific performance outcomes. Digital marketing results can be influenced by numerous factors beyond our control.

We make reasonable efforts to ensure our services meet industry standards and client expectations. However, marketing results may vary based on market conditions, competition, seasonal factors, and changes in digital platform algorithms.

Service interruptions may occur due to maintenance, updates, technical issues, or circumstances beyond our reasonable control. We will make reasonable efforts to minimize disruptions and provide advance notice when possible.

Any specific performance guarantees or service level agreements will be documented in separate agreements and may include terms for remediation if service standards are not met.

Payment Terms

Payment terms are specified in individual service agreements and may vary based on the services provided. Unless otherwise agreed, payments are due according to the schedule outlined in your service agreement.

Late payments may result in service suspension or termination. We reserve the right to charge interest on overdue amounts and to pursue collection of unpaid fees through appropriate legal channels.

All fees are exclusive of applicable taxes, which you are responsible for paying. We may adjust our fees with appropriate notice, typically 30 days for existing clients.

Refunds, if applicable, are governed by the specific terms outlined in your service agreement and may be subject to certain conditions and limitations.

Intellectual Property Rights

We retain ownership of our proprietary methodologies, tools, processes, and any original creative work developed in the course of providing services. This includes but is not limited to marketing strategies, campaign structures, and analytical frameworks.

Client-specific campaign data, performance metrics, and results remain the property of the client. However, we may use aggregated and anonymized data for service improvement, benchmarking, and research purposes.

You grant us a limited license to use your trademarks, logos, and marketing materials solely for the purpose of providing the agreed services. This license terminates upon completion or termination of services.

Both parties agree to respect each other's intellectual property rights and will not use proprietary information for purposes beyond the scope of the service agreement.

Confidentiality

We recognize the confidential nature of business information shared during our professional relationship. We commit to maintaining the confidentiality of your business data, marketing strategies, and other sensitive information.

Our confidentiality obligations extend to our employees, contractors, and any third parties who may have access to your information in the course of service delivery. These parties are bound by similar confidentiality requirements.

Confidential information does not include information that is publicly available, independently developed, or required to be disclosed by law or regulation.

Our confidentiality obligations continue beyond the termination of our service relationship for a reasonable period to protect your business interests.

Limitation of Liability

Our liability for any damages arising from our services is limited to the extent permitted by law. We are not liable for indirect, consequential, or punitive damages, including lost profits or business opportunities.

In no event will our total liability exceed the amount of fees paid by you for the specific services that gave rise to the claim during the twelve months preceding the incident.

We are not responsible for results that may be affected by factors beyond our reasonable control, including changes in search engine algorithms, advertising platform policies, or market conditions.

These limitations apply regardless of the legal theory upon which liability is based and will survive termination of any service agreement.

Termination

Either party may terminate services with appropriate notice as specified in the relevant service agreement. Termination procedures and notice periods may vary depending on the type and duration of services being provided.

We reserve the right to terminate services immediately if you breach these terms, fail to make required payments, or engage in activities that could harm our reputation or violate applicable laws.

Upon termination, we will provide reasonable assistance in transitioning active campaigns to your control or another provider, subject to the terms of your service agreement.

Certain obligations, including payment of fees, confidentiality, and intellectual property provisions, survive termination of the service relationship.

Third-Party Services

Our services may integrate with or rely upon third-party platforms, tools, and services. We are not responsible for the availability, performance, or policies of these third-party services.

Changes to third-party services, including pricing, features, or availability, may affect our ability to deliver services as originally planned. We will make reasonable efforts to adapt to such changes or find suitable alternatives.

You may need to agree to additional terms of service or privacy policies for third-party platforms used in connection with our services. We recommend reviewing these terms carefully.

We select third-party partners based on their reliability and alignment with our service standards, but we cannot guarantee their continued availability or performance.

Force Majeure

Neither party will be liable for any failure or delay in performance due to circumstances beyond their reasonable control, including natural disasters, acts of government, labor disputes, or technical failures.

In the event of force majeure circumstances, we will make reasonable efforts to minimize service disruptions and resume normal operations as quickly as possible.

If force majeure circumstances continue for an extended period, either party may terminate affected services with appropriate notice and without penalty.

Dispute Resolution

We prefer to resolve disputes through direct communication and negotiation. Most issues can be addressed through professional discussion and mutual understanding of respective positions and interests.

If direct negotiation is unsuccessful, disputes may be resolved through mediation or arbitration as specified in individual service agreements or as mutually agreed upon by the parties.

Any legal proceedings will be conducted in accordance with applicable law and jurisdiction as specified in the relevant service agreement.

Modifications to Terms

We may update these terms of service from time to time to reflect changes in our services, legal requirements, or business practices. Material changes will be communicated through appropriate channels.

Continued use of our services after terms are updated constitutes acceptance of the modified terms. If you do not agree with updated terms, you should discontinue use of our services.

For active service agreements, significant changes may require mutual agreement or may be implemented with appropriate notice as specified in the service agreement.

Governing Law

These terms are governed by applicable law in the jurisdiction where our company is established. Any legal disputes will be resolved in accordance with this governing law.

Where services are provided across multiple jurisdictions, specific provisions may apply as outlined in individual service agreements to ensure compliance with local laws and regulations.

If any provision of these terms is found to be unenforceable, the remaining provisions will continue to be valid and enforceable.

Entire Agreement

These terms of service, together with any specific service agreements and our privacy policy, constitute the entire agreement between you and our company regarding the use of our services.

These terms supersede any previous agreements or understandings regarding the subject matter, except where specific service agreements provide additional or different terms.

Any modifications to this agreement must be in writing and agreed upon by both parties, except for updates to these general terms as described in the modifications section.

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